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Boosting testosterone makes men prefer higher-status products


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2018 Jul 4, 7:39am   1,440 views  6 comments

by Patrick   ➕follow (55)   💰tip   ignore  

https://www.sciencedaily.com/releases/2018/07/180703131438.htm

Status symbols, like a luxury car or brand-name denim, may not function any better than their lower-status counterparts, but they do convey a message about the owner's position on the social ladder. A new study found that a single dose of testosterone was enough to boost men's preference for higher-status goods, pointing to a biological basis for consumer behavior. ...

In evolutionary biology, the presence of seemingly impractical ornaments such as the peacock's tail or a stag's bulky antlers are explained by what's known as the handicap principle. While these displays would seem to diminish an animal's fitness, they serve to increase their attractiveness to a potential partner, as they suggest an individual has resources to spare and can thus afford to fritter away some on a frivolous investment.

"The idea is these things are actually handicaps that the animals put on themselves," Nave says, "and by having them the animals show they are sufficiently fit to have these handicaps."

One needn't look far to find the same patterns in humans. A luxury product, say, a fancy watch, tells the same time as an inexpensive digital one but also carries with it a signal of social status.

"In some ways this is similar to someone driving a limo or a Hummer or a Ferrari," says Nave. "It's a way of showing or signaling that you can afford to do so."


This fits perfectly with the idea that men compete for status in order to impress sexually attractive women. It's part of the innate male psychology. The men in this case did not even know if they had been given testosterone or a placebo.

The claim that all gender differences in psychology are merely cultural is false.

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2   mell   2018 Jul 4, 10:17am  

Fuck our stupid brainwashed leftoid society has veered so far off from true science on this it's a pity. Stuff like this is super interesting.
3   Strategist   2018 Jul 4, 10:23am  

Patrick says
This fits perfectly with the idea that men compete for status in order to impress sexually attractive women. It's part of the innate male psychology. The men in this case did not even know if they had been given testosterone or a placebo.

The claim that all gender differences in psychology are merely cultural is false.


Makes perfect sense. Equality is one thing, but claiming gender differences are not innate is silly.
4   Ceffer   2018 Jul 4, 10:33am  

Me make Mongo pretty to fertilize bitch!
5   clambo   2018 Jul 6, 5:47am  

I believe the converse may also be true; the higher your net worth, the fancier toys you desire and now you may wish to boost your testosterone or have it boosted for you. They have clinics all around Florida to do that.
6   Rin   2018 Jul 7, 9:10am  

Patrick says
This fits perfectly with the idea that men compete for status in order to impress sexually attractive women. It's part of the innate male psychology. The men in this case did not even know if they had been given testosterone or a placebo.

The claim that all gender differences in psychology are merely cultural is false.


Not for me, even after cashing out, I'd only added livery service (as a part of my consulting exit package) as I could drink and not drive. I'd never traded my Accord for a Porsche even though I can buy a number of them in cash today.

Sorry, but what men don't realize is that there's an actual Dollar/Euro/Pound Sterling price for pussy, one doesn't need to act like a peacock or in society's case, a rapper or basketball star.

Sure, being "seen" in a limo makes me looks Patrician but in reality, it's just a free ride (w/ a mini-bar) for me.

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