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Facebook Effect


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2012 Jan 27, 4:03am   24,676 views  63 comments

by SFace   ➕follow (7)   💰tip   ignore  

Reports of 100B valuation for Facebook sent everyone up: Look forward to the S-1. It will be an incredible read.

RENN
DANG
LNDK
GRPN

All up

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60   pkennedy   2012 Feb 6, 1:16pm  

I just read that 12% of facebook income comes from Zygna. That is impressive, they must have dumped a lot of money into facebook over the years.

61   thomas.wong1986   2012 Feb 6, 4:13pm  

SFace says

Based on Thomas' logic, Facebook would be massively overpriced when Microsoft valued them @ 15B on a private transaction three years ago. Clearly that is wrong.

That is why im saying FB is overvalued.. The logic was very sound on the part of MSFT.. you may not know what to do with something like FB, but you dont want the competition to get them either. So you inflate it beyond any possible way for FB to get acquired. Its a poison pill designed to backrupt the acquirer.

$300M for say 1.6% share in FB isnt much a material amount for Microsoft to actually lose. They sneeze more that each day.

Now that there is a exit, that investment for everyone else who pitched in has to have a big return.. but its already inflated thanks to MSFT.
And there will be blood...

62   thomas.wong1986   2012 Feb 6, 4:15pm  

SFace says

including NFLX, Salesforce, Chipotle, and Lululemon

They came out in dinky valuations.. Sales force went out at 15 and dropped to 11 before reaching 125+ many years later. Same with Netflix..
they were only a mail based DVD rental lighly valued before growint.. there was no way to spin/inflate this business..

63   jkennedy   2012 Feb 7, 3:17am  

The advantage facebook has right now is that it can find new ways of creating revenue. It's like google back in 2000. They came up with a model that made them boat loads of cash. However, over the years, they've figured out how to create reallly big boatloads of cash out of it.

Facebook right now is making money, but the potential there is massive. However, as it stands right now, advertisers are getting very little bang for the buck. The thing with Internet advertising is that you can get exact numbers. Newsprint you can claim for every person who brings in a coupon, 50 others forgot it at home. Who really knows? It's easy to fudge those numbers. Advertising online is far different. It's possible to see exact impacts to your numbers, visitors, how much traction you get, how often they return, etc. Facebook is doing a horrible job in all of those metrics.

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