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http://www.deathandtaxesmag.com/232517/south-dakota-cancels-dont-jerk-and-drive-campaign/
South Dakota cancels ‘Don't Jerk and Drive' campaign

South Dakota recently yanked a PSA campaign it was running on billboards around the state warning against the perils of "jerking” while driving.

I know what you're thinking: With the snowy holiday season, it's a perfect time to warn motorists not drive in a jerky manner in the snow. But apparently some people somehow made a giant associative leap and assumed the ad was warning against the dangers of jerking off while driving.

Wonder how they got that impression? "I think the intent clearly was … when you start to go off the road, you should take your foot off the gas and gently go back on,” South Dakota Legislator Mike Verchio (R) told Argus Leader. Verchio recently convinced the Department of Safety to cancel the jerking campaign. "I decided to pull the ad,” say Trevor Jones, the Safety Department secretary. "This is an important safety message and I don't want this innuendo to distract from our goal to save lives on the road.”

Playing on the effectiveness of the "Think, Don't Drink,” ads, Lee Axdahl, director of the office of Highway Safety, said, "The message is that we'd prefer drivers keep their cars out of the ditch and their minds out of the gutter.”

But most importantly: Who will remind South Dakota drivers not to jerk off on those long, snowy straight-aways?