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Why memes are so effective


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2022 Jul 22, 6:32pm   49,137 views  511 comments

by Patrick   ➕follow (61)   💰tip   ignore  

https://boriquagato.substack.com/p/the-revenge-of-the-shape-rotators

https://boriquagato.substack.com/p/the-revenge-of-the-shape-rotators-735

https://boriquagato.substack.com/p/the-revenge-of-the-shape-rotators-a5e


lying with taut talking points or evocative images is easy. hell, that’s what they’re for.

but memes that lie mostly do not work.

they are not funny or evocative because the analogy fails. it’s code that won’t compile. only that which draws valid comparison sets off the associational informational cascade that leads to the vast enhancements in informational density that make this modality special.

and without that your meme loses its potency.

you can only tell people so much in a brief span.

that’s why they call it an “attention economy.”

the true meme gets you to run code you already have installed.

that’s why it is so powerful and why its effect cumulate.

we are just starting to see the capability of this jump in communication evolution.

it will shake worlds.

and this is a glorious thing.

it skewers everything.

no one is safe.

(not even if they were promised that there would be a monkey to help them)

the speed with which this can pour a spicy glass of “shut the hell up” and provoke real thought by eliciting and evoking analogy is unprecedented as is the sublime, anarchic free market to select and spread the best means of doing so.

once, the powers that be needed fear only a few cartoonists and voices and could easily suppress their spread. now you must fight against the full force of the insight and creativity of the global myriads and the relentless upvote of the informational instantiations which best work to convey meaning as infallibly adjudicated by an audience of billions that play off one another like jazz night at birdland.


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65   FortwayeAsFuckJoeBiden   2023 May 28, 6:43am  

Patrick says






one day i really realized that every media article, even disguised as analysis or whatever is pure bullshit marketing for someone. stopped reading all of it… Forbes, WSJ… pure bullshit there
66   richwicks   2023 May 28, 5:58pm  

FortwayeAsFuckJoeBiden says

Patrick says







one day i really realized that every media article, even disguised as analysis or whatever is pure bullshit marketing for someone. stopped reading all of it… Forbes, WSJ… pure bullshit there


Quite a change in your viewpoint isn't it?

"They can't all be lying can they? Such a large conspiracy couldn't exist, could it?"

Yes, they can, and yes it can. Completely changed my viewpoint.
82   HeadSet   2023 Jul 27, 12:58pm  

Patrick says





But I cannot be a hot blonde pushover.
88   Patrick   2023 Aug 1, 1:04pm  

https://boriquagato.substack.com/p/when-the-arbiters-of-truth-become


there was recently a new dump of subpoenaed documents about censorship on facebook. you can read the whole sweep of it HERE in longtime gatopal™ justin hart’s brownstone article.

it features the usual villains up to the usual villainy of “white house pressures social media to take down “disinformation” with all the subtlety (and half the charm) of a mobster named “molotov vinne” admiring your hay barn and asking if you had ever considered buying fire insurance.




... but where is starts to get both absurd (and telling) is that they were also coming after memes.




now, one the one hand, this is gratifying. it shows we are winning and that they fear our memes because they know that this is the revenge of the shape rotators and that they cannot compete with the informational density of memetic communication that has done so much to retake rationality from the dreary deluge of emotional imagery.

memes work like mental macros. they connect concepts. they elicit full and crosslinked comprehension in a manner and speed with which other media cannot compete. (long discussion HERE https://boriquagato.substack.com/p/the-revenge-of-the-shape-rotators ) ...

consider the possibility that the reason they hated that meme so much is that it showed people the way. SV40 promoters are oncogenic (cancer causing) and the surge in cancer rates has been large and enduring. something seems to be up and answers need to be demanded. ...

because pfraud is not only a pfelony, it’s a reason to breach the liability shield of emergency use authorization (EMA).

and obviously, quite a lot of quite powerful people might find themselves in quite a lot of hot water in such a scenario.

which is why they do not want you to be able to talk about it or to demand it.

back room omerta is the last refuge of the scoundrel but the first principle of the grifter.

this is WHY they push so hard to take speech rights. they use every trojan framing in the book to find some corner case where someone spoke in some odious fashion that no one wants to stand up and defend. but we need to.

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