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Bakersfield Californian eliminates 12.5% of staff due to 'decline in real estate advertising revenue'


               
2007 Jun 27, 10:30am   9,928 views  48 comments

by HARM   follow (0)  

Source

"A steep but cyclical decline in real estate advertising has forced The Bakersfield Californian to eliminate 40 positions, 10 of them through layoffs, company President and CEO Richard Beene announced Tuesday.

The layoffs include four newsroom positions and will involve closing the newspaper's one-man Sacramento bureau."

Hmmm... let's see. The Bakersfield Californian just laid off 12.5% of it's staff due to lost RE ad revenue alone (though it is still running lots of RE ads, just not as many as before). So... basically, this means that during the bubble, an even larger % of their total payroll was directly tied to RE revenue --perhaps 25%, 35%, 50%?? Who knows?

Any possibility of that great a share of your revenue, uh, "influencing" your journalistic bias or editorial policy?

Naaah --that's just crazy conspiracy talk!

Discuss, enjoy...
HARM

#housing

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1   skibum   @   2007 Jun 27, 10:38am  

Well, here's a pointed lesson for all you newspapers and "Main Street Media" outlets - keep on shillin' for the REIC, or this could be what happens to you!

I guess Sacramento isn't worth covering anymore?

2   Randy H   @   2007 Jun 27, 10:40am  

No conspiracy talk here. Just good, old fashioned corruption of the "free press".

At least we have the blogs (for now).

jukubot_activate :action => 'infiltrate', {:option => :delay }

3   DennisN   @   2007 Jun 27, 10:41am  

This must be the beginning of "HARMageddon".

I noticed that Forbes is behind the power curve again, stating that "loan originating officers" are a great job with unexpectedly high pay....

http://finance.yahoo.com/career-work/article/103141/Surprising-6-Figure-Jobs

4   DennisN   @   2007 Jun 27, 10:46am  

Any news on staff churn at the Modesto Bee, ground center of US REO activity?

5   DennisN   @   2007 Jun 27, 10:48am  

center s/b zero

6   HelloKitty   @   2007 Jun 27, 10:57am  

eliminate 40 positions, 10 of them through layoffs

We can only assume that 30 of the employees were terminated via MURDER!?

7   HARM   @   2007 Jun 27, 11:01am  

@HelloKitty,

:lol: yeah, I was wondering about that too. Maybe they meant 'early retirement'.

8   DennisN   @   2007 Jun 27, 11:10am  

Maybe they told the staff that the paper was being acquired by Rupert Murdock, and 30 staffers dropped dead of sheer fright.

9   goober   @   2007 Jun 27, 11:52am  

The other 30 were illegal aliens...........

10   Brand165   @   2007 Jun 27, 11:57am  

Or maybe the other 30 were directly employed by the NAR. :)

11   Mike/a.k.a.Sage   @   2007 Jun 27, 3:57pm  

10% of 40 is 4. That would mean, 36 employees were fired without without cause.

12   Mike/a.k.a.Sage   @   2007 Jun 27, 4:03pm  

Sorry, I misread this on another bolg about the percentage, 30 is the correct number.

On another note; The subprime mess is Re-Contained.

13   SP   @   2007 Jun 27, 4:31pm  

HelloKitty Says:
We can only assume that 30 of the employees were terminated via MURDER!?

Seppuku!

SP

14   SP   @   2007 Jun 27, 4:36pm  

"The layoffs include four newsroom positions and will involve closing the newspaper’s one-man Sacramento bureau."

So, basically the Sacramento "bureau" was some guy whose livelihood was _completely_ funded by RE advertising.

I hope this didn't impair his ability to report on the clusterfuck in Sacramento area real-estate.

SP

15   DinOR   @   2007 Jun 28, 12:04am  

It's time for the poster that observed it would simply be easier for the SacBee to advertise the homes that *aren't* "for sale" to take a victory lap!

Now who was that? SP? OO?

Step forward and be recognized! :)

16   Eliza   @   2007 Jun 28, 2:33am  

Perhaps the other 36 were just open positions which will not be filled? Though you never know how far an editor will go when pushed...

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