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Is it time to SHORT AAPL and Tech?


               
2012 Mar 10, 5:03pm   77,840 views  233 comments

by suziclue   follow (1)  

Been searching around and talking to other investors in chat rooms and there's a growing number of folks thinking it's a good time to start shorting Apple. They may have reached their peak and the decline is beginning. A recent article from Jin Yee states that she's one of those that believe it's a good time to start looking into shorting Apple also.

source: http://www.hotstockstobuy.com/2012/03/the-new-ipad-first-day-sales-report/

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34   BoomAndBustCycle   2012 Mar 14, 10:43am  

thunderlips11 says

Also, Apple's margins are big and fat, not small. I think the iPad has a 60% margin.

I said they made it so their competitors margins are forced to be thin. They've done genius things like buying up all the flash memory supply for years and IPAD glass screens for years... So competitors can't get decent rates for supplies from factories, because they are all busy with multi-year contracts with Apple.

RIMM can't afford to commit to long term factory contracts on "unproven" tablets.

Apple has the competitors balls in a vice. They are all scrambling to compete with Apple in the high-end tablet market and failing miserably.

35   anotheraccount   2012 Mar 14, 12:11pm  

can't really compare PEs in blow off tops between 18B and 550B company. For example the blow off top in gold (total value of 10 Trillion) was only 20% last year. Gold is probably more similar to Apple. Most people that hold it would not sell the asset as they are emotionally connected to their investment.

I own a number of Apple products and one of my best friends (who is brilliant) worked there for quite some time. Many of my friends who have been life long Apple users could not predict the success that Apple would have just two years ago and now everyone on this board is acting that they understood this company all along. That's why I am questioning if there are other factors involved that people are not looking at such as the run up in student debt of 500B in the last three years. Surely a nice chunk of it must have made it into iPads.

36   xenogear3   2012 Mar 14, 1:50pm  

When you buy a Put, whoever sell you that Put will short the stock.

37   MisdemeanorRebel   2012 Mar 14, 2:38pm  

BoomAndBustCycle says

I said they made it so their competitors margins are forced to be thin. They've done genius things like buying up all the flash memory supply for years and IPAD glass screens for years... So competitors can't get decent rates for supplies from factories, because they are all busy with multi-year contracts with Apple.

Samsung makes the A4 and A5 chips used in iPhones. Samsung sells tens of millions of Smart Phones a year, with most comparable models selling at or below the iPhones' price. That doesn't seem like Samsung's margins are being squeezed to me.

Droid Phones are made by a variety of firms all in competition with each other, there is only one iPhone maker. That explains the generally cheaper price.

Not to mention that Droid Phones have the dominant market share and have had it for quite a while. Again, if their margins were being compressed, how do they sell so many Droids versus the iPhone?

If there's margin compression, it'll happen to Apple, rather than Samsung who can manufacture not only enough chips for Apple, but its' own products.

38   Vicente   2012 Mar 14, 3:15pm  

treatmentreport says

That's why I am questioning if there are other factors involved that people are not looking at such as the run up in student debt of 500B in the last three years.

I take your point that the runup seems suspect. Is it WebVan or is it something more substantial? Only time will tell.

As I said before your student debt idea lacks merit if I had to pin it on something it'd be this is the "IT" stock, the way Cisco was in the late 90's. Unfortunately I didn't use stop sells on CSCO and held it stubbornly thinking it'd come back, until I eventually recognized defeat and took my losses like a man. Learned that lesson.

Or you could follow another line of reasoning. Say that Gold & commodities are now "so 2 seconds ago" and the hot thing is piling into Tech stocks again. Perhaps AAPL is just at the right place & time to be THE most visible target of that pile of Monopoly money looking for a property to land on.

Meanwhile I trade the tape. It's got momentum. Bought a call yesterday, sold it today, enough cash to buy a new iPad. I keep an eye on the exits at all times, and that is all any player in the casino needs to do. Don't be a buy&hold sucker.

39   clambo   2012 Mar 14, 5:37pm  

Apple is the total opposite of a bubble stock because it grows profits so much it can always catch up to the stock price.
Apple is simply the most successful, profitable, respected, largest company on earth.
There is no reason to believe that the sales and profits will slow down until everyone on the planet has an Apple product. This could take a while.
Call me a buy and hold sucker.

40   coorsbay   2012 Mar 14, 11:30pm  

Apple has always been almost cultlike...... People devoted to Apples style and products.... They have great margins, cheap labor and a "gotta have it" huge group of fans

41   MisdemeanorRebel   2012 Mar 15, 1:32am  

Vicente says

Don't be a buy&hold sucker.

Check this out:

http://www.frog-numerics.com/ifs/ifs_LevelA/SellInMay.html

Interesting stuff!

42   parkave   2012 Mar 15, 3:38am  

To short Apple would be a tragically short-sighted decision. Its easily already worth at least $800-$900 today, and will probably glide well beyond $1000 as the success of ipad 3 becomes apparent. Huge margins, dominant market position in the faster growing market (tablets), low P/E, and huge market share gains yet to be had in cell phone market and possibly a newly created market in TV space. Its a fast moving supertanker, anything that gets in the way will be flattened, including you.

43   nope   2012 Mar 15, 6:56pm  

parkave says

To short Apple would be a tragically short-sighted decision. Its easily already worth at least $800-$900 today, and will probably glide well beyond $1000 as the success of ipad 3 becomes apparent. Huge margins, dominant market position in the faster growing market (tablets), low P/E, and huge market share gains yet to be had in cell phone market and possibly a newly created market in TV space. Its a fast moving supertanker, anything that gets in the way will be flattened, including you.

I think a 65% upside in the near term is highly unlikely.

Apple is killing it in tablets, but there's little to no reason to believe that they're going to gain market share in smartphones. Their share of smartphones has been flat for two years.

There's also no reason at all to believe that Apple will get any traction in TV. The video content owners have a great thing going, and there's really nothing that Apple could offer them that is a better deal than what they're getting from pay TV and advertising. The music industry embraced apple because piracy scared the shit out of them. The TV industry isn't really concerned with piracy at this point, and probably never will be due to the nature of their business model.

44   freak80   2012 Mar 16, 12:49am  

Apple isn't invincible. And consumer tastes DO change. The cult of Apple could be superseded by the "next big thing."

But I sure as heck wouldn't short it. Not now. If it's PE ratio was 50x or something, maybe I'd short it. Right now it's PE ratio is about 17x. That's lower than McDonald's right now for chrissakes.

If you want to short something, don't you think Amazon might be a better choice? Their PE is 134x, which is f*cking crazy.

45   MisdemeanorRebel   2012 Mar 16, 1:54am  

wthrfrk80 says

But I sure as heck wouldn't short it. Not now. If it's PE ratio was 50x or something, maybe I'd short it. Right now it's PE ratio is about 17x. That's lower than McDonald's right now for chrissakes.

Yep, shorting Apple takes balls of iron at this point.

Question is, what are they going to do with all that cash? Now that Jobs is gone, won't investors start demanding a dividend or buy back?

46   clambo   2012 Mar 16, 1:58am  

Apple may someday fall out of favor, but not until the 6 billion people have one of their products.
By that time I'm gonna be sipping a drink with an umbrella in it, served by an asian "nurse".

47   nope   2012 Mar 16, 3:39pm  

thunderlips11 says

wthrfrk80 says

But I sure as heck wouldn't short it. Not now. If it's PE ratio was 50x or something, maybe I'd short it. Right now it's PE ratio is about 17x. That's lower than McDonald's right now for chrissakes.

Yep, shorting Apple takes balls of iron at this point.

Question is, what are they going to do with all that cash? Now that Jobs is gone, won't investors start demanding a dividend or buy back?

Homo Economicus. A Legendary Creature, like Bigfoot, claimed to exist by Pseudoscientists.

Investors are still happy as long as the stock price keeps climbing.

My guess is that Cook will start a dividend.

I remain utterly unconvinced that Apple has another blockbuster product up its sleeve. Without jobs, they're going to wind up like Microsoft: Enormous profits continue to roll in from established businesses, which makes them lazy.

I don't think Tim cook is the kind of man who will develop a product that will compete directly with an existing product. That's exactly what Jobs did with both the iphone and the ipad. That's what will ensure that someone disrupts apple in the long term.

Once a company's visionary leadership is gone, and the show is being run by professional managers, however good and well-intentioned they are, the best days are behind them.

Apple will be doing extremely well over the next 5-10 years. After that, all bets are off.

48   MisdemeanorRebel   2012 Mar 17, 5:03am  

Kevin says

Once a company's visionary leadership is gone, and the show is being run by professional managers, however good and well-intentioned they are, the best days are behind them.

Great point.

49   B.A.C.A.H.   2012 Mar 17, 8:32am  

Kevin says

Once a company's visionary leadership is gone, and the show is being run by professional managers, however good and well-intentioned they are, the best days are behind them.

That is right. It already happened at Apple before, like with John Scully and Gil Amelio.

50   xenogear3   2012 Mar 17, 11:46am  

You don't short it when it is going up.
I will wait for a 10% drop, then short.

You also have to cover if it breaks out again. You will lose 10% per try.

It is not bad, consider that you will lose everything in a casino or real estate.

51   BoomAndBustCycle   2012 Mar 18, 1:27pm  

I do not think you should short apple unless you think the entire market is going to tank back to 10k DOW... Apple is going to trade like a leveraged etf... And they are announcing what they are doing with their cash horde tomorrow at noon... Expect apple to break $600 easily sometime tomorrow.

52   Vicente   2012 Mar 18, 2:40pm  

Monday 9AM ET there will be a conference call to discuss what Apple is planning to do with the oceans of cash it's sitting on. The punditocracy leads with "they'll pay dividend".

53   xenogear3   2012 Mar 18, 9:36pm  

People will sell Apple if it pays dividend, because they will get a tax bill.
Plus it is a sign that Apple cannot grow anymore.

A "10:1 split" will help :)

55   Vicente   2012 Mar 19, 9:11am  

And.... 3 million units sold over the opening weekend.

How are those puts doing?

56   Ian Ollmann   2012 Mar 19, 4:30pm  

Apple announces a $10B stock buyback program and you want to short the stock? You are brave.

57   freak80   2012 Mar 19, 10:43pm  

Ian Ollmann says

Apple announces a $10B stock buyback program and you want to short the stock? You are brave.

From the beginning of the movie "True Lies:"

Tom Arnold: "...now that's ballsy. Stupid, but ballsy..."

58   anotheraccount   2012 Mar 20, 6:42am  

Apple (565B) > Google (206B) + Microsoft (268.5B) + Amazon (87.5B). To put things in perspective.

59   MisdemeanorRebel   2012 Mar 20, 8:22am  

BoomAndBustCycle says

Apple has the competitors balls in a vice. They are all scrambling to compete with Apple in the high-end tablet market and failing miserably.

Not true. Droid Tablets will probably reach market share dominance over the iPads by 3Q 2012. I believe they are already about 60-40 in market share, with non iOS or Droid tablets being negligible.

As fast or faster than it took the Droid to dominate the iPhone.

60   Vicente   2012 Mar 23, 2:16am  

Hilarious! Flash crash! AAPL trading stopped due to circuit breaker this morning.

Some brand-spanky new exchange called BATS was putting out spurious trade orders, and submitted a sale of a mere 100 shares AAPL at 9% below market which tripped a "stop trading".

http://www.cnbc.com/id/46835129

I have a 3% trailing stop set on this stock, but it never triggered since the stock stopped trading immediately and it's bid/ask never really dropped much.

61   swebb   2012 Mar 23, 3:48pm  

thunderlips11 says

Not true. Droid Tablets will probably reach market share dominance over the iPads by 3Q 2012. I believe they are already about 60-40 in market share, with non iOS or Droid tablets being negligible.
As fast or faster than it took the Droid to dominate the iPhone.

OK, but how do you become financially invested in Droid's potential success?

It seems like fragmented market vs The One. AAPL still sells a shit ton of phones and tablets, still at a premium, and without having to compete with other "nearly identical" brothers the way Droid does...

62   clambo   2012 Mar 24, 3:21am  

Comparing Apple to Android is so ridiculous but people do it anyway. I own 1. an android phone with the cheapest plan on earth 2. AAPL.
My Android phone does mysterious things from time to time. It's not rock solid by any stretch. I still like it however.
Apple makes a few hundred bucks on 1. every iPhone 2. every iPad 3. every Macbook air and they're selling the shit out of them worldwide. The sales keep increasing, and there are still billions of people who want one of these products, or several of them.
Look only at how much they sell, how much profit they make, and what is going on with both of those.
You have a problem with your phone. Would you rather 1. go into the Apple store? 2. go into radio shack/verizon store and ask for help with your android?
Personally I like the Apple store and my local Radio shack is full of *those people*.

63   nope   2012 Mar 24, 5:39am  

swebb says

OK, but how do you become financially invested in Droid's potential success?

Droid is a verizon brand, so I suppose you'd buy verizon stock.

Assuming that you actually mean Android, obviously you buy Google, Samsung, HTC, etc.

64   bmwman91   2012 Mar 27, 2:59pm  

clambo says

I own 1. an android phone with the cheapest plan on earth

Virgin Mobile?

65   BoomAndBustCycle   2012 Mar 27, 4:15pm  

thunderlips11 says

BoomAndBustCycle says

Apple has the competitors balls in a vice. They are all scrambling to compete with Apple in the high-end tablet market and failing miserably.

Not true. Droid Tablets will probably reach market share dominance over the iPads by 3Q 2012. I believe they are already about 60-40 in market share, with non iOS or Droid tablets being negligible.

As fast or faster than it took the Droid to dominate the iPhone.

Homo Economicus. A Legendary Creature, like Bigfoot, claimed to exist by Pseudoscientists.

Droid is dominating the IPHONE? I thought apple had the highest profit margins of the entire cell phone industry? I would rather sell a million iphones and take a 51% share of the cellular market profits over selling a billion "buy one get one free droids" from htc, samsung, Name your crappy brand here... Each with razor thin profit margins.

66   clambo   2012 Mar 27, 5:03pm  

Bmwman is correct! I pay $25/month unlimited data/texting. For a few months I was tethering my laptop to the android as a wifi hotspot, just to see if it worked. It did work, I was even able to skype video tethered to my android phone.
Those who are predicting some problems for Apple in the future are wrong. The Apple "ecosystem" is growing a bit stronger with icloud and soon you'll shoot pics/videos with your iPhone, see them on your iPad, which will be a large remote for your Apple TV to play it all on.

I'll skip it myself. I have a roku and use dropbox, but my computers are macs.

67   nope   2012 Mar 27, 5:05pm  

BoomAndBustCycle says

Droid is dominating the IPHONE? I thought apple had the highest profit margins of the entire cell phone industry? I would rather sell a million iphones and take a 51% share of the cellular market profits over selling a billion "buy one get one free droids" from htc, samsung, Name your crappy brand here... Each with razor thin profit margins.

Only they don't have "razor thin" profit margins. Samsung has only slightly lower margins than Apple on their smartphones. HTC is also doing quite well, even though their revenues tanked last year when samsung hit them in their main markets.

68   MisdemeanorRebel   2012 Mar 28, 3:09am  

BoomAndBustCycle says

Droid is dominating the IPHONE? I thought apple had the highest profit margins of the entire cell phone industry?

The Chart I posted is clearly showing Market Share, which is an entirely different concept than Margins.

Apple's margins are fat, but they depend on their Android-making competitors for Apple Components, which could grow into an issue later on.

BoomAndBustCycle says

I would rather sell a million iphones and take a 51% share of the cellular market profits over selling a billion "buy one get one free droids" from htc, samsung,

High Margin or High Volume. Sachs 5th Avenue vs. The Dollar Tree. McD's versus Ruth's Chris. You can make money either way, however when an industry matures it tends towards Volume. They also tend to be mutually exclusive.

69   Vicente   2012 Mar 28, 3:51am  

At the time of orginal post AAPL was ~$550/share.

Now trading well north of $600.

The answer to end this thread is:

NOT YET

Too bad I couldn't prove that on March 11th, hope the OP didn't lose their nest egg on put contracts.

70   BoomAndBustCycle   2012 Apr 9, 4:37am  

thunderlips11 says

The Chart I posted is clearly showing Market Share, which is an entirely different concept than Margins.

Apple's margins are fat, but they depend on their Android-making competitors for Apple Components, which could grow into an issue later on.

Your charts are useless and misleading. iOs and OTHERS are the only two categories...

If it were broken down by specific model of phone... or company. The share of iOS would DWARF everything else.

Android is such a fragmented market... Apple does have to watch it's back because the Android market is a lot like the PC market of the 80s/90s.

But i don't believe the tech consumers of 2000 on are anything like the tech consumers of the 80s/90s. They no longer want fragmented open-source market.. The CONSUMER enjoys the ease of use of a SAFE walled garden ecosystem that Apple has nurtured. Apple's brand has never been stronger either.

2 year-olds love the IPAD and 99 year olds love the IPAD. They've done a great job of branding and converting people to Apple products for life.

71   CL   2012 Apr 9, 8:32am  

clambo says

with icloud and soon you'll shoot pics/videos with your iPhone, see them on your iPad, which will be a large remote for your Apple TV to play it all on.

You can already have the photos show up automagically on your AppleTv as well.

Just fyi!

72   clambo   2012 Apr 9, 8:55am  

I think it's time to short AAPL in a decade or so, maybe when it's a split adjusted $2000 per share.

73   bmwman91   2012 Apr 9, 3:19pm  

I wouldn't short them unless I thought that people were going to stop being fickle consumer whores. Apple is running strong right now, they have mountains of cash and international demand is just getting ramped up. Unless consumers stop being consumers, Apple still has some room to grow.

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