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Gillette: "Shave Toxic Masculinity"


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2019 Jan 14, 10:28am   13,388 views  116 comments

by MisdemeanorRebel   ➕follow (13)   💰tip   ignore  

Complete with "Guilty for being Male" messaging. Time to stop using Gillette products.

Gillette is embracing the #MeToo movement in a new digital ad campaign aimed at men, the latest message from an advertiser attempting to change societal norms.

The ad, dubbed “We Believe,” opens with audio of news about the current #MeToo movement, bullying and “toxic masculinity.” A narrator then goes on to dispute the notion that “boys will be boys,” asking, “Is this the best a man can get? Is it? We can’t hide from it. It has been going on far too long. We can’t laugh it off, making the same old excuses.”

https://www.wsj.com/articles/p-g-challenges-men-to-shave-their-toxic-masculinity-in-gillette-ad-11547467200

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24   FortWayneAsNancyPelosiHaircut   2019 Jan 14, 7:38pm  

Wtf, worst ad ever!
25   FortWayneAsNancyPelosiHaircut   2019 Jan 14, 7:48pm  

Not buying another Gillette, wtf were they thinking.
26   theoakman   2019 Jan 14, 7:58pm  

Most of the people on youtube are pointing out that the guys who support this ad are likely hipsters that don't even shave.
28   MisdemeanorRebel   2019 Jan 14, 8:20pm  

Ordered my Parker Straight Razor.

Wanted to switch for a while, thanks Gillette for the final excuse.
29   MrMagic   2019 Jan 14, 8:35pm  

CBOEtrader says


Is that buying or selling?
30   RWSGFY   2019 Jan 14, 10:38pm  

FortWayneIndiana says
I always thought he used an axe without shaving cream.

DASKAA says
APOCALYPSEFUCKisShostikovitch says
I shave dry with cheap drug store brand razors.


OMFG, AF is getting SOFT!


That was BEFORE.
31   georgeliberte   2019 Jan 15, 6:29am  

Shave Club razors are excellent. OMG I violated the first rule of shave club, you don't talk about shave club.
32   HeadSet   2019 Jan 15, 6:38am  

APOCALYPSEFUCKisShostikovitch says
I shave dry with cheap drug store brand razors.

Soap is for ASSHOLES!


Weenie. I have my local barber shave my legs and do the manscape. And he use an old fashioned strap sharpened straight razor.
33   HeadSet   2019 Jan 15, 6:40am  

Goran_K says
Shave? I’ve been using beard tonic to get a much more bushier and scruffier beard.


Try kerosene. That roughs it up real well and kills most of them bugs. Kinda messes up things though when you wring out your beard to get leftovers.
35   zzyzzx   2019 Jan 15, 7:32am  

Ceffer says
My genuine Gillette triple blades last nine months to a year apiece


The ones I bought at 10-12 per pack at a dollar store last about the same.



10 of these 10 packs are $11 on Amazon right now!
https://www.amazon.com/Personna-Twin-Pivot-Plus-Blades/dp/B00N2QQX0U/
36   georgeliberte   2019 Jan 15, 9:10am  

Real men shave with an axe.
37   MrMagic   2019 Jan 15, 9:31am  

So, a little over 12 hours later, total views over 4 million.

Upvotes: 81K Down Votes: 340K

91K comments under the video.

Is Gillette winning?

39   FortwayeAsFuckJoeBiden   2019 Jan 15, 10:19am  

georgeliberte says
Shave Club razors are excellent. OMG I violated the first rule of shave club, you don't talk about shave club.


You violated the 2nd rule as well.
40   clambo   2019 Jan 15, 12:27pm  

Bic works for me, to hell with Gilette.
42   Booger   2019 Jan 15, 2:20pm  

CBOEtrader says
Sure they may lose .2% but they'll gain .5% from virtue signaling walruses known as feminists.


Since real feminists don't shave, I don't see how this works out for Gillette.
43   Ceffer   2019 Jan 15, 2:35pm  

Immense Hirsute Lesbians are starting a 'save the fur' movement against Gillette!
45   Ceffer   2019 Jan 15, 2:39pm  

Gillette is including instruction kits for auto-castration, sutures, and blood control loss with every pack of blades, now.

Male penance and penitence demand it! The Pecker is the Problem!
46   epitaph   2019 Jan 15, 2:41pm  

Been using an Edwin Jagger double edge razor for 10 years now. I've probably spent less than $30 on Derby blades and Tabac soap in that time frame. I also use Bic disposables when I travel.

I'd have to think Gillette made a good reasonable priced product in order for me to boycott in the first place.
48   RWSGFY   2019 Jan 15, 3:13pm  

Costco is now selling good quality 3-blade cartridges under their house brand. Made in Germany. 3 blades is a sweet spot imo. 4,5 or 6 are just silly.
50   MrMagic   2019 Jan 15, 7:58pm  

And then there's this special member of the forum

54   MisdemeanorRebel   2019 Jan 15, 9:54pm  

Make sure to downvote the video. Of course, it looks like google has been removing dislikes.

I would LOVE to have a bug in the marketing and sales departments right the hell now.
55   CBOEtrader   2019 Jan 15, 10:14pm  

Booger says


I just made this my Bumble profile pic. fingers crossed
56   Ceffer   2019 Jan 15, 10:52pm  

Heh, Heh, a panel of hallucinating SJWs were given the Madison Ave. contract. They don't even know their asses from a hole in the ground enough to send out coherent propaganda. This ad will be yanked pretty quick.
57   MisdemeanorRebel   2019 Jan 15, 11:07pm  

"Our brand was built on manly looking men doing manly things and women all rubbing themselves on them. We just destroyed decades of branding in a little over a minute."

Andrew Dice Clay crying on TV, anybody?
58   MisdemeanorRebel   2019 Jan 16, 3:39am  

Dollar Shave Club is also pro-SJW Gender Bending Bullshit:
He’s right: In the same review, while the data shows that women, albeit gradually, are adjusting their traits to include more stereotypically masculine ones, men have stayed the exact same. “Men have two flat lines over 40 years,” says Mayer.

Way to evolve the performance, guys.


https://content.dollarshaveclub.com/en-us/story/all-our-lives-would-be-better-if-we-became-more-psychologically-androgynous

I believe Dollar Shave Club is owned by Unilever, just like Gillette was taken over by P&G a few years ago.

Harry's deleted a tweet from last year, also SJW.




The solution is to Buy from older, "Not Chic since 1980" Companies
Like: Barbasol. Here is their Parent Company's Motto:
In conclusion, Perio expects to receive a healthy profit as long as it adheres to these major objectives. We believe that we are merely temporary stewards and that the resources of the Company belong to God. As such, our main vision is to support charitable organizations and specifically, those focused upon children.


http://www.perio-inc.com/

https://barbasol.com/

And to think all this shit started with infiltration of atheists and skeptics a few years ago, spread to Video Games, and now... Razors.
60   zzyzzx   2019 Jan 16, 9:02am  

https://www.thestreet.com/story/14519268/1/the-pink-tax-means-that-products-geared-to-females-cost-more.html

Why Does a Woman's Razor Cost $1.08 When a Man's Razor Only Costs 75 Cents?

TheStreet also found Duane Reade, a Manhattan drug-store chain owned by Walgreens Boots Alliance, selling a 13-pack of Gillette Daisy Classic razors for women for $13.99 -- or $1.08 per razor -- while a 10-pack of Bic Comfort Twin razors for men cost just $7.48, or 75 cents per unit:

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